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What is Web 2.0?

These technologies that are a part of Web 2.0 include, but are not limited to, blogs, tags, social bookmarking, to name just a few.

Now the “Web 1.0” technology where news was provided by a few of the major corporations, web pages were static and rarely updated, and only the technologically advantaged could contribute to the development of the World Wide Web.

Blogging – Everyone and every company has a story to tell. And one way to get these stories out to the world is to publish them on what is called a blog.

Blogs, short for “Web logs,” are online journals created by an individual or an organization and cover topics ranging from music, fashion, personal development and everything in between.

Blog postings, weblogright typically updated daily, are archived by date and sometimes by category or by author.

To find blogs on a specific subject, use Technorati, a real-time search engine for tagged blog postings.

RSS – RSS stands for Really Simple Syndication. RSS feeds allow you to subscribe to the latest headlines and updates from your favorite sites and have them delivered either to your inbox or to an aggregator like Google Reader . Once an update has been made the new content will automatically be delivered to your inbox or aggregator. This could also be used for your business to deliver new content to your customers without having to send an e-mail or a newsletter. However the customer must take the time to subscribe to your RSS feed.

Tagging and Social Bookmarking – Have you ever wondered if there was another way to bookmark your favorite sites? Well there is through Social Bookmarking. If you have a favorite site you can ‘Bookmark’ it socially and save it to del.icio.us, a social bookmarking site. This site also allows you to categorize your site through the use of ‘tags’. Tagging is the option to assign keywords to your favorite sites. For example, lets say you have 3 different sites that you find interesting and they all relate to financial advice. Well you could tag these sites with a keyword of ‘financial advice’ and every time you log into your del.icio.us site you could filter out your results by searching on ‘financial advice’.

Well, there you have it. Web 2.0 in a nutshell.

Once an update has been made the new content will automatically be delivered to your inbox or aggregator. This could also be used for your business to deliver new content to your customers without having to send an e-mail or a newsletter. However the customer must take the time to subscribe to your RSS feed.Tagging and Social Bookmarking – Have you ever wondered if there was another way to bookmark your favorite sites? Well there is through Social Bookmarking. If you have a favorite site you can ‘Bookmark’ it socially and save it to del.icio.us, a social bookmarking site. This site also allows you to categorize your site through the use of ‘tags’. Tagging is the option to assign keywords to your favorite sites.

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